Who Are Baby Boomers?
Baby Boomers represent Americans born between the years of 1946 and 1964 - now between the ages of 49 and 67.
The Baby Boom lasted until the introduction of the birth control pill in 1964.
Baby Boomer 18 year span is characterized by economic prosperity directly following World War II.
Baby Boomers social, cultural and economic impact on the United States has been unprecedented in its history.
As a Baby Boomer myself, I'm empowered by the fact that we have become the single largest economic group in the United States today. We are well educated and increasingly well preserved. Our social, cultural and economic impact on our country has been unprecedented in its history.
Baby Boomers can afford spending money on life's little luxuries. Don’t be surprised to see Baby Boomers hop on their motorcycles to take a road trip or find us spending an evening in front of their 50 inch TV home theater system or booking a trip to the Bahamas.
Baby Boomers:• Have more discretionary income (wealth) than any other age group
• Control 70% of the total net worth of American households - $7 trillion of wealth
• Own 80% of all money in savings and loan associations
• Spend more money disproportionately to their numbers
• Are not fanatically loyal to brands
• Watch television more than any other age group
• Read newspapers more than any other age group
• Account for a dramatic 40% of total consumer demand
Baby Boomers are at the early stages of what promises to be a long-term and lucrative love affair with life. We aren’t simply writing a new chapter of our lives, we’re writing a brand new book.
Baby Boomer Book: Generation Ageless: How Baby Boomers Are Changing the Way We Live Today . . . And They're Just Getting Started
Baby Boomer DVD: 60 Minutes - The Millennials are Coming (November 11, 2007)
Baby Boomer Magazine,
with due consideration of the present economic situation,
has committed its investigative and editorial resources
to find individuals and companies of integrity
as well as products, services and opportunities of quality and true benefit
of all Baby Boomers in our preparation and implementation of our retirement
with a desirable quality of life.
Baby Boomer Magazine Does The Research and Screening of products, services and retirement business opportunities expressly for their true value to Baby Boomers - ones that Baby Boomer Magazine can support with our "Baby Boomer Magazine Resource Guarantee".
Baby Boomer Magazine Utilizes our Baby Boomer Resource Partners to educate, consult and if found of value to you, to sell you the products, services or opportunities that truly benefit you as a Baby Boomer.
Baby Boomer Magazine's Resources Partners also represent various products, services or business opportunities that we have found to be of true benefit to Baby Boomers. We Guarantees there will be absolutely NO Hard Sell, NO Obligation, NO SPAM and NO Hassles.
Baby Boomer Magazine does not accept any Advertising Revenue from our Baby Boomer Resource Partners. We only monetarily benefit if you find the product, service or opportunity that is truly of benefit to you.